Is Twitter the lazy man’s blog?

Ken Fromm’s post on the Real-Time Web got me thinking about whether Twitter is a lazy man’s blog or digital Haiku?  It’s easy enough to retweet and add zero value, something I’ve been guilty of many times.  But Fromm is onto something when he talks about the way Twitter amplifies the message.  Marketers take note - spend the time and effort to comment in your next retweet.  Think of this as “extreme blogging” ... a way to get high-value, brief commentary out to a large audience.  And think about how you can use Twitter to engage with customers, communities, or supporters and measure sentiment around your brand.  For me the Real-Time Web is the next-generation of CRM.